[conference]
The paper shows how different concepts and technologies, such as high quality multimedia content production and delivery, social media interaction, and methodologies for monitoring and analysing social network activity, can be practically combined with traditional virtual reality installations into an innovative experimental system that enhances the experience of the visitors in cultural educational centers. Apart from offering a modern, immersive, richer experience to the visitors, the proposed system involves significant benefits for the organizers as well, supplying them with valuable feedback extracted from the monitoring and analysis mechanisms. The experimental system has been successfully deployed and used in the Foundation of the Hellenic World cultural center.